Product Information Management
Brandifyer’s Product Information Management module (PIM) is the central place for your organization’s product content and data. Provide consistent and quality content to business users, trading partners and customers. Product Information Management increases accuracy and improves the company workflow by decreasing the number of tasks in the work process.
Manage and enrich your data
Take control of your product data. Manage large amounts of product data in Brandifyer with Product Information Management. In Brandifyer, you enrich product information in a structured way with categorization and classification.
Link your different data feeds with Brandifyer and start enriching your product data real time over multiple channels!
Central source for datastreams
Connect your Product Information Management Module with data pools, vendor data, marketplaces and eCommerce platforms. By adding Digital Asset Management and Create and Publish, you create a shared view and eliminate errors and inconsistencies as well as the amount of labor involved. This results in a faster launch of products and promotions.
Add data to digital assets
Connect Product Information Management with Digital Asset Management and Create and Publish and manage your product data with ease. Digital Asset Management takes care of digital assets such as images, videos, and documents that are attached to specific products. The link enables additional functions such as search, automatic conversion, cross-references and data exports. Use product data and digital assets in one source, with the help of Create and Publish your content directly to all channels.
Increase customer satisfaction
With complete product information including images, product details and even reviews, customers make informed purchases. Your findability, customer satisfaction and brand loyalty will increase.
All product data implemented
Whether your content is from an ERP system such as SAP or Oracle or in an Excel, CSV or XML file, there are no limits to what kind of content can be implemented in Brandifyer’s Product Information Management.
Product Translation Management
Automate your translation management. Necessary translations can be distributed to local teams/translation companies to translate to their native language. This prevents errors and misunderstood context. 60% rarely or never buy from English-only websites. Within a PIM, every user is able to access and/or enrich the company’s product information. Therefore it is also possible to manage translations in an efficient manner and avoid misunderstood content.
Brandifyer integrates all your product data into one portal. Easily connect Brandifyer with your favorite ERP-systems such as SAP or Oracle. Add Digital Asset Management to enrich your products and synchronize your data across all marketing and sales channels.
Create your personalized Marketing Hub by adding one of these Building Blocks: