The blog for the marketers and product managers, about marketing, design automation, Product Information Management and Digital Asset Management.

Featured articles


Technical Frontend Developer

What will you be doing?

Are you a Technical Frontend Developer with a few years experience and JavaScript knowledge? Then we are looking for you! Apply now.

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Account Executive

What will you be doing?

Are you excited about showing others the value of our solution? Our employees create the engagement and impact that drives our success and we are teaming for global growth.

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Moniek Hop appointed as COO

Moniek Hop is appointed Sabern’s Chief Operating Officer (COO) on May 1st 2018. In her role Hop responsible for product development and delivery within the organization.

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Centralizing marketing in Europe

Headquarters maintain the heart of the brand. They are the center where the brand identity is secured and managed. The biggest challenge lies in consistent branding and consistent communication globally.

Digital Archiving for museums with Digital Asset Management

Digitalization is wrapping its arms rapidly around many industries. Cultural organizations see this change coming, trying to expand their brand online to reach new audiences, locally and abroad. Museums and other cultural institutions will have to embrace this change and all opportunities and challenges that accompany it.

Digitalization in Aviation

The influential, US-based Aviation Week Network recently quoted Warren Buffett as stating that the aviation industry is leaving a century of economic hardship and is set towards sustained profitability. Yet, a sustained upholding of profitability in a dynamic field, such as aviation, requires growth.

Brand Identity Checker Top 5 Websites

We ran 100 websites through our Brand Identity Checker, curious to find out how the greatest brands score in terms of consistency. See our top 5!

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