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Welcome to the Content Jungle

Welcome to the Content Jungle

Managing numerous files and assets can be a difficult undertaking, especially if it’s done by multiple co-workers. Rather than fully relying on the hierarchy of the files and (unclear) names to find what you are looking for, improve your searchability with metadata and tags.

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Why You Need a Brand Style Guide ASAP!

Why You Need a Brand Style Guide ASAP!

What do all great brands have in common? They are instantly recognized. According to Pardot, the authenticity of content is the most influential factor in following a brand. Furthermore, authentic content is 2x more impactful than a brand’s market position. How do you build and sustain this authenticity?

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Are you a Technical Writer or a Technical Communicator?

Are you a Technical Writer or a Technical Communicator?

Technical writers are the bridge between man and technology. Not surprisingly, we often refer to technical writers as technical communicators nowadays. Which one of the two are you? What can you do to turn static information into interactive content?

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